Branding : Palomino Restaurant by Superbig Creative

Check out this amazing branding project by Seattle based design studio Superbig Creative.
"Palomino has been a Seattle staple for 20 years. With an everyday happy hour, from three to close, offering six dollar pizzas and signature cocktails, it’s no wonder why they’re a downtown favorite. However, being a 20 year old company and still wanting to be relevant to a young audience, they decided it was time for a refresh and to expand past their current eight locations. We were given the opportunity to overhaul Palomino’s brand across all consumer touch-points, including logo, menus, interior, advertising, website and messaging. It was important for us to reflect the vibrance, heritage and dedication to quality in Palomino’s new identity system and maintain consistency in all endeavors"
FYI, because it is a quote I am leaving the spelling as is, but it is very hard for me to see the word 'endeavours' without a 'u', I love you americans, but you do spell strangely ;)


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