Branding : Ironsight by Erik Wagner

Check out this great little branding project by Erik Wagner for a fictitious agency named Ironsight.

"An iron sight is a system of shaped alignment markers used as a sighting device to assist in aiming a gun. At our agency, the goal is to aim our clients in the right direction to reach success. 

The “I” is a prismatic letterform that represents the history, strength, vitality, and multi-faceted nature of Ironsight Branding. Signet rings have been used for centuries to act on behalf of an emissary. The seal itself stood for the person sending it and was a legally binding physical representation that held as much weight as if the sender were there in person."

For more, visit his portfolio here.